5 Smart Strategies to Get Found in ChatGPT Searches
With the growing use of AI tools like ChatGPT for finding information, many are asking an important question: “How can I show up in ChatGPT searches?” Unlike traditional search engines,
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5 Reasons Why You Shouldn’t Build Your Website with Canva
Canva is a fantastic tool for creating social media graphics, presentations and quick visual content. It’s intuitive, beginner-friendly and perfect for non-designers who want to whip up beautiful designs fast.
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Will AI Steal My Job?
It’s a question I hear more often these days: “Aren’t you worried AI will take over your work?” As someone who designs websites and creates graphics, I totally get why
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Repurposing Content to Avoid Burnout
Content creation is the lifeblood of digital marketing, but generating fresh ideas constantly can lead to creative fatigue. If you’re feeling the pressure to always produce something new, you’re not
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The Marketing Rule of 7: How to Stay Top of Mind
We all know that brand visibility is crucial in the world of marketing. One widely accepted principle that underscores this is the “Marketing Rule of 7”. This rule suggests that
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How to Respond to Bad Online Reviews
Online reviews can significantly impact your business reputation. A single negative review, whether fair or unfair, can affect customer trust and potentially influence future sales. However, it’s important to remember
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Website Refresh vs Redesign: Which One to Choose?
Your website is often the first impression potential customers have of your business, so keeping it up to date is essential. However, when it starts feeling outdated or underperforming, you
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Should I Use Pinterest as Part of My Marketing Strategy?
Pinterest is often regarded as the underdog in social media marketing, especially when compared to platforms like Instagram and Facebook. However, it’s time to rethink this perspective. Pinterest offers unique
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How to Avoid NFT Scams: Protect Your Digital Assets
NFTs (non-fungible tokens) have exploded in popularity, opening up new avenues for artists, collectors and investors alike. However, with this surge in interest, scammers have become more sophisticated, targeting unsuspecting
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The Ultimate Guide to Choosing the Right Fonts
Fonts play a critical role in shaping how your content is perceived by readers. Whether you’re designing a website, creating marketing materials or crafting personalised prints, the right font can
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Is SEO Still Relevant in 2025?
Trends come and go, leaving businesses scrambling to adapt. But one question that consistently arises is whether Search Engine Optimisation (SEO) is still a relevant strategy. With the proliferation of
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The Future of Small Businesses is AI
Small businesses are no longer competing on just product or service quality, they’re also racing to adopt innovative technologies that enhance efficiency and customer experience. AI is leading this charge,
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